I believe MB and most other OEMs design and build cars for the mid range of a particular targeted group of buyers. For MB, if it isn't an AMG, it is probably not tuned/designed for optimum pergormance in areas that may be more desired by some enthusiasts. There are a number of reasons why one would not have an AMG and still desire some of its performance levels. So, there are those who have businesses centered around making those adjustments for those who seek increasing some performance area/s of THEIR car.
My clk550 received Kleeman headers and ECU tune at about 50K miles many years ago (I bough it new). I installed H&R lowering springs and sway bar, I repaced the exhaust (headers to exhaust tips), added a CF rear diffuser and several other cosmetic things just because that is the way I wanted it.....

I have, in the past, considered forced induction and cam shaft change but decided it is not what I wanted.
The car spends most of its run time moving to or at 2000 RPM... I love it.. It has 253K miles on it. So I love it some more..
I believe there is a range of modifications one can make to THEIR car that are within the design considerations of the OEM, in both a positive and negative direction. i.e a car on H&R sport springs and Bilstein sport struts may handle and hold the road better/different and closer the the owners liking but not ride as smooth as sold by the OEM.
So, not all tuners and after market manufacturers are scam artists.
Just my opinion; and we all have at least one.....
