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Discussion Starter · #1 ·
February 2006 had been the worst sales month for the G ... yet March set a new record low of only 39 sold [B)]

I hope the new interior changes this trend [8]
 

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TheDogsCar - 4/3/2006 3:24 PM

February 2006 had been the worst sales month for the G ... yet March set a new record low of only 39 sold [B)]

I hope the new interior changes this trend [8]
With some dealers saying they are NLA and will no longer be made, what does MBUSA expect?
 

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TheDogsCar - 4/3/2006 12:24 PM

February 2006 had been the worst sales month for the G ... yet March set a new record low of only 39 sold [B)]

I hope the new interior changes this trend [8]
I doubt things will change to any degree. Aside from MBUSA's introduction year in '02, with a MSRP approx. 50% less then Europa's and the '05 slated as USA's final production year sales have been poor. Hey, maybe they'll market the next one as the Jubilee GE SP Edition and have another banner year!
 

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I have not seen any new G-Wagon's at any of the dealerships.

I still think that there should be regional G-Wagon service centers and showrooms. The sales would be better; the service would be much better; and they might actually get a clue...
 

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Discussion Starter · #5 ·
AGR,

Sales were over 200 per month in 2002/03, and over 100 per month in 2004/05 ... so sales have been 'exclusive' to this point [;)], but 39 is just a joke.

'Jubilee' is for 50 years, so lets hope it makes it that long [:D]
 

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Discussion Starter · #6 ·
Dutch,

I agree ... a lot has to do with Dealers stupidity/greed

They use the line, "The 2005 G is the last model year and they are NLA ... but if you buy it today, and pay MSRP, we might find one in Dealer inventory?"

The Dealers who had them were not giving them up, but I now think they are stuck with them. Based on last 2 months of sales, and the fact that 2 brand new MSO G55K's sold last month on ebay for just $90K ... and a Dealer posted on here a couple weeks ago (post got deleted) that they have 8 in their inventory alone!!!

I think holding them so dear, and playing the 'this is the last year' game, bit them in the ass ... now the ignorant consumers aren't buying because they think they are NLA, and the smart ones are waiting for the 2007's ... NY Auto Show starts on the 12th [:D]
 

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TheDogsCar - 4/3/2006 2:45 PM

AGR,

Sales were over 200 per month in 2002/03, and over 100 per month in 2004/05 ... so sales have been 'exclusive' to this point [;)], but 39 is just a joke.

'Jubilee' is for 50 years, so lets hope it makes it that long [:D]
Yes, they are exclusive. Additionaly trying to sell '05 Gs when MBUSA is delivering '07 vehicles doesn't make things any easier. Unfortunately most dealers and potential G customers have no understanding about current or future G production which only helps kill sales.
 

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Having taken delivery of the NLA G just 6 weeks ago, I must tell you that my experience was just the opposite. Choice of color (Designo Expresso, Diamond Black, Pewter, Someother Black, Silver). All available withing 72 hours. Price I can not comment on as my deal was bizarre to say the least. But it does explain the intense correspondence from MBUSA and the gazillion letters and surveys I have received on all aspects of the transaction. I must add that I am impressed that the dealer/MBUSA have made this experience totally different from the utter indifference I was shown in '02. And I did not pay any where close to sticker!
 

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G-Class sales outside of N. America continue to grow and they still can't build them fast enough to meet demand. MBUSA just has no idea how to market them.
 

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Neither did MB UK
 

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Jimmy - 4/9/2006 2:29 AM

G-Class sales outside of N. America continue to grow and they still can't build them fast enough to meet demand. MBUSA just has no idea how to market them.
Not sure that's the case as much as it doesn't meet the demands of most US customers with regard to overall comfort and drivability.
 

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i wont disagree americans have a strong and strange taste for no-feel vehicles, (which the g-wagen can't be), but all the vehicles being sold here are being sold in the rest of world also, so part of it may be our finicky need of smooth riding vehicles, but in the end sales is all about selling bicycles to fish and MBUSA and (apartently) MBUK seem to be doing a poor job of it on top of other factors.
 

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ewalberg - 4/10/2006 9:05 AM

i wont disagree americans have a strong and strange taste for no-feel vehicles, (which the g-wagen can't be), but all the vehicles being sold here are being sold in the rest of world also, so part of it may be our finicky need of smooth riding vehicles, but in the end sales is all about selling bicycles to fish and MBUSA and (apartently) MBUK seem to be doing a poor job of it on top of other factors.
I believe this subject has been beaten to death. Regardless of MBUSA's marketing skills or lack of, 'You can lead a horse to water but you can't make him drink it.' How can one realistically expect to 'mass market' a vehicle with 30+ yr. old technology against today's competition? Obviously adding wood, leather, cup holders, S/R and NAV, just doesn't cut it.
 

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Add to that, that people actually thought back in 02' that MB built a "RETRO" truck to sell in the US market. I had to explain this to many people when I first got my G, that this was not the case. I can't tell you how many women wanted it only to find out it wasn't a cushy Caddy. If you want that, stick to Lexus/Caddy.

As for MB's marketing ability, alot has to do with Germany's reluctance to LISTEN to their counterparts here in the US. (Kinda like talking to my know-to-all 19yr. old neice). Sad really, b/c MB has missed the mark on many products in the last few years, just look at the R-Class and it's pricing strategy ie: too high and now your have incentive monies being thrown around both to the dealer and the customer. Anyway JMO.

500
 

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500 - 4/10/2006 12:17 PM
As for MB's marketing ability, alot has to do with Germany's reluctance to LISTEN to their counterparts here in the US.
500
This maybe somewhat true however, MBUSA never had much faith that the G in its present form would do well in the US. I believe they got that right!
 

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I know the question's been asked, but where's the $50k, fuel-efficient option? I can buy the 270 here for about that much, but can't bring it home to the States. Why? Because MBUSA is trying to survive off of sales to the Beverly Hills crowd alone.

Why must a G cost nearly 6 figures? Let it be assembled under Austrian/German supervision in Poland, Korea, or Mexico, and gimme the same thing for 30k please.

It saddens me (also as an MGA stockholder) to see Gs marketed this way.
 

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Again, no disputing this vehicle would never really reach the mainstream, but your point that many people thought it was a retro truck points to how bad MBUSA did at marketing it. For me it means 2 things, the people that thought they wanted it turned out to be wrong, and the people that would want it, didn't know what it was.

Germany didn't listen to MBUSA specifically regarding the G500? I would think only in perhaps they nearly forced the vehicle on MBUSA such that it seems the only thing MBUSA every really said was "we don't want it, it wont do well"... which combined with a marginal first year reliabilty in in my opinion gives great insight into why it didn't do well.

If i'm an orange salesman and somebody begrudginly makes me sell apples and i stick them at the back of the store, and can't or do a poor job at answering questions about them when asked... guess how we'll my apples will sell?

I agree (did agr say it?) they've done a fair job at spifing up the car as the world markets would require of a vehicle with that cost. But like the cayenne, start off with the big motors to make it an exclusive vehicle, then start selling the small motored versions to pick up the numbers even more by having an option that's at least 20k less.

Despite my relative lack of interest in the 320 CDI, and despite i somewhat prefer these vehicles stay rare as possible, if the 320CDI has enough power and they can release it with a sticker under 50k, i think it could potentially surprise people how well it sells. (perhaps just lightly beating it's sales targets is what i mean by this) I think in the 40k's is where the average (or even somewhat above average) Joe draws the line on how much they can justify a vehicle to themselves or their wives.
 

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87-300GD - 4/10/2006 1:43 PM

I know the question's been asked, but where's the $50k, fuel-efficient option? I can buy the 270 here for about that much, but can't bring it home to the States. Why? Because MBUSA is trying to survive off of sales to the Beverly Hills crowd alone.

Why must a G cost nearly 6 figures? Let it be assembled under Austrian/German supervision in Poland, Korea, or Mexico, and gimme the same thing for 30k please.

It saddens me (also as an MGA stockholder) to see Gs marketed this way.
Until recently there wasn't much demand for noncommercial diesel vehicles in the US. G sales in Beverly Hills and or North America are near meaningless with respect to MBUSA's current model range. Don't forget we as US G owners/enthusiasts are a VERY select group and within that group an even smaller number of potential, basic or stripped down diesel buyers. And yes, I am aware there are quite a few on this board however, how does that translate to the rest of the US? Hopefully we'll get the opportunity to find out.

Manufacturer the G in Poland, Korea or Mexico for 30K. Sure, but who wants another Daimler Chrysler Jeep!?

IMO, MB/MBUSA has merely been answering the customers demands while trying to maintain the integrity of the G as a purpose built vehicle.
 

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Considering what the average income is in the U.S. and the price of a new G, coupled with the rising cost of fuel,sales numbers will never be high for the G or any other vehicle in this price range and higher. I am pleased of the news that it will still be produced and I believe they will move enough units to see sales through 2010. I am embarrassed by the lack of taste and knowledge of the average American consumer. Kinda sad what some folks will buy and drive.
 

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I would like a newer one but I dont want a LWB, and the SWB is not offered by dealers.
 
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