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post #1 of 13 (permalink) Old 03-23-2009, 10:34 AM Thread Starter
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World's cheapest car is launched

World's cheapest car is launched





The Tata Nano, the world's cheapest car, has been launched in India.

Costing just 100,000 rupees ($1,979; £1,366), the Nano will now go on sale across India next month, with deliveries starting in July.

Tata hopes the 10-foot (3-metre) long, five-seater car will be cheap enough to encourage millions of Indians to trade up from their motorcycles.

Tata owner Ratan Tata has described the Nano as a "milestone". Analysts say it will not make a profit for six years.

We wanted a find a safe way to transport Indian families at an affordable price Tata's managing director Ravi Kant said that from the first orders, a ballot would then select the initial 100,000 people to get their Nano.

"I think we are at the gates of offering a new form of transport to the people of India and later, I hope, other markets elsewhere in the world," Mr Tata added.

"I hope it will provide safe, affordable four-wheel transportation to families who till now have not been able to own a car."

Environmentalists are warning that the Nano will add to India's already clogged up roads, and pollution levels will soar. Tata says the Nano will be the least polluting car in India.

The four-door Nano has a 33bhp, 624cc engine at the rear.

The basic model has no airbags, air conditioning, radio, or power steering. However, more luxurious versions will be available.

A slightly bigger European version, the Nano Europa is due to follow in 2011, and is expected to cost nearer to £4,000.

Analysts said that if the car proves an immediate hit in its home market, Tata may struggle to meet demand.

This is because the main Nano factory in the western state of Gujarat, which will be able to build 250,000 cars a year, is not due to open until next year.

In the meantime, Tata will only be able to build about 50,000 Nanos at its existing plants.

The delay happened when Tata had to abandon plans to build the Nano in a new plant in the eastern state of West Bengal due to a row over land acquired from farmers.

This caused the launch of the Nano to be put back by six months.

Global slowdown

Even if Tata can sell 250,000 models a year, it will add only 3% to the firm's revenues, says Vaishali Jajoo, auto analyst at Mumbai's Angel Broking.

"That doesn't make a significant difference to the top line," he said.

"And for the bottom line, it will take five to six years to break even."

Yet with seven million motorcycles sold last year in India, Tata is eyeing a huge marketplace for the Nano.

Like almost all global carmakers, Tata has seen sales fall as the global economic downturn has continued.

The firm made a 2.63bn rupees loss for three months between October and December.

In addition, Tata is struggling to refinance the remaining £2bn of its £3bn loan it took out to buy the Jaguar and Land Rover brands from Ford in June of last year.

BBC NEWS | Business | World's cheapest car is launched
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post #2 of 13 (permalink) Old 03-23-2009, 11:30 AM
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It looks good but it's not for us old folks. Both start and breaks are a la Flintstone (foot power), uses gas from Indian curry, and it has four on the floor and none in the trunk. Though it uses arabic numbers, the instrument panel comes in Sanskrit. At the Launch Ceremony were speakers father and son owners: Nano, Nano. Robin Williams could not attend. On another subject, is it true that Eddie Murphy was detained for impersonating B.O.?
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post #3 of 13 (permalink) Old 03-23-2009, 01:08 PM
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Funny how both the Chinese and Indians are tripping over each other to copy the Smart car. Wonder if Renntech is going to tune for them as well? God knows they need some tunning.

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post #4 of 13 (permalink) Old 03-23-2009, 01:09 PM
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Well I guess my career in Big Evil Oil is secure for the next generation or two.

Who's John Galt.

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post #5 of 13 (permalink) Old 03-23-2009, 01:32 PM
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Fuck! Why do car companies always have to make cheap cars look ugly! I would have bought one for THAT price if it looked good

What fuck tards, do they really think people will buy that?

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Originally Posted by Stryker-1999 S600 View Post
the comparison between a V8 and a V12 isn't a decision, it's an opportunity.
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post #6 of 13 (permalink) Old 03-23-2009, 01:58 PM
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Quote:
Originally Posted by Stryker-1999 S600 View Post
the comparison between a V8 and a V12 isn't a decision, it's an opportunity.
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post #7 of 13 (permalink) Old 03-23-2009, 02:09 PM
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It is a great ideea that will put a lot of questions on the rest of the car manufacturing industry. For a set of wheels I can have a new car?
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post #8 of 13 (permalink) Old 03-23-2009, 02:12 PM
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^^ it is. But the damn thing looks...

Quote:
Originally Posted by Stryker-1999 S600 View Post
the comparison between a V8 and a V12 isn't a decision, it's an opportunity.
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post #9 of 13 (permalink) Old 03-23-2009, 03:09 PM
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And the features no other car has: There is a can opener on a magnet under each fender, a cobra pops from the grille when the horn sounds, and there is liniment in each seat pocket for tall persons.
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post #10 of 13 (permalink) Old 03-23-2009, 03:16 PM
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How grossly do other cars pollute in India if a two-stroke engine will be the cleanest car there?

Nano is about the right name, though. How long will you last in a collision? About a nano-second...
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