Some cars are just iconic. It is a testament to M-B over the years that many of those iconic models are theirs.
I'm a performance sedan/coupe fan of modest means, so I have owned many good European two-door cars...a college years VW Type 412 Wagon (smelled like a mix of oil and mildew), a BMW 2002 (perfect for its time), BMW E30 325is and E30 325ix (nice tight cars!), Fiat 124 Sport Coupe (sounded better than it drove), Porsche 951S (stupid fast on the boost and stiff enough with 968 M030 suspension to knock out fillings) and now a cherry 94 E320 W124....ahhhhh, perfection.
Everything in the survey applies somewhat to my decision to buy the car. Benz cars have the tightest build standards, the least compromised engineering and the most unique appearance.
My W124 in perfect Midnight Blue with Rio Blue cladding is the absolute icon of the businessman's coupe, a category that goes back to the five window US cars in the 1930's that had rear shelves for samples instead of a back eat. The Brits are really into "pillarless coupes" and treat them the same reverence as Yank do convertibles. They are considered executive cars over there...I wear socks often enough to fancy that as my use of the car
My Coupe was a one owner car and had a complete book of dealer maintenance stamps since new , signed by some guy named Klaus in a blue lab coat...better than having "Bobby" in a greasy GM Dealer jump suit sign off on the work. It can cruise at 100 MPH all the day without a bit of drama. It will carry two people for hundreds of miles of effortless high speed travel. Not a single squeak or rattle in the entire car. I clean the undercarriage by hand twice yearly. It still has the delivery wax everywhere. My dog sleeps in our bed, but has never seen the inside of this car.
As a mid baby boomer with an SCCA time trial card, my track rides are loud and raw with crumbled rubber, burning fluids, flapping fiberglass and flexing lexan everywhere. The contrast between this cacophony and billet like environment and competent manners of the Coupe defines the Benz experience for me.
Car lust is subjective, the new C class is the first Benz that has caught my imagination since the W124 CE and the 560 SEC. It is my hope that the price point engineering of the late 1990's has given way to a new commitment to engineering. Not quite sure why, but the new C Class gives me that vibe.