Mercedes-Benz auctions off DTM C-Class - Mercedes-Benz Forum

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post #1 of 1 (permalink) Old 02-23-2008, 06:22 PM Thread Starter
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Mercedes-Benz auctions off DTM C-Class

Mercedes-Benz auctions off DTM C-Class
For the first time, Mercedes-Benz is going to auction off an original DTM racing car for the benefit of the ‘Laureus Sport for Good Foundation’. The exclusive auction will be carried out by renowned auctioneers Christie’s. The revenues will be used for social projects for children and juveniles. The auction will end on Friday, 4th April, 2008.

At the Nürburgring, former boxing pro Axel Schulz signed the bonnet off Paffett’s C-Class
’Bid for Good’ is the motto of a unique auction Mercedes-Benz made a DTM racing car available to for the very first time. It is the ‘Laureus AMG Mercedes C-Class’ Gary Paffett raced last year when winning the DTM round at Oschersleben. Furthermore, bonnet of the unique copy was signed by numerous celebrities, such as Boris Becker, Franziska van Almsick and Niki Lauda.

Mercedes-Benz Motorsport Director Norbert Haug says: “Everybody at Mercedes-Benz is delighted with having the chance of making another significant contribution to supporting the ‘Laureus for Good Foundation’ by auctioning off the ‘Laureus AMG Mercedes C-Class’. With this move, our motor-racing involvement supports unprivileged children and juveniles. The revenues of the auction will be used for the benefit of important sports projects worldwide. Since the foundation was created, more than 130,000 children have already been supported. Quite obviously, we hope to achieve an amount clearly higher than the minimum bidding price amounting to €300,000. Every additional Euro will help to start new ‘Laureus Sport for Good Foundation’ projects and keep on supporting those already existing.“

The exclusive auction will be advertised at top-class events, such as the ‘Mercedes-Benz Fashion Week Berlin’ and the ‘Laureus World Sports Awards’, held in St. Petersburg. To take part in the extraordinary auction, a personal bidder card can be required at the URL to then be sent with a personal bid to Daimler AG. The minimum bidding price amounts to €300,000 but the car’s virtu is clearly higher.

As early as nine years ago, today’s Daimler AG and Richemont founded - with their brands Mercedes-Benz and IWC Schaffhausen as main partners - the ‘Laureus World Sports Awards’ that are annually awarded to the best sportswomen and sportsmen for their achievements in the most different disciplines. In the meantime, the award is highly appreciated as ‘Sports Oscar’. The charitable branch of the awards, the ‘Laureus Sport for Good Foundation’, is supported by sports legends such as Boris Becker, Katarina Witt, Edwin Moses, Martina Navratilova and Alberto Tomba.
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