Originally Posted by lkchris
It's not going to happen.
Give it up.
Only way to "split" is to find someone to buy it. You interested?
Daimler-Chrysler might have a buyer of Chrysler...China.
Similar talks are going between Ford and the PAG (Premier Automotive Group) or Jaguar, Aston Martin, Daimler (subsidiary of Jaguar), Land Rover, Volvo and the purchase by Chinese financiers. Bill Ford refuses the deal but only to a point where noone accepts the staggering price....and the Chinese nearly offered that price.
Similar acquisition occurred with the MG-Rover Group and Nanjing Automobile group.
China just seems like they want to buy everything.
And don't they already have enough mass-market appeal from their name? It doesn't help when they acquire another manufacturer to gain mass-market appeal, only to find out that it doesn't work because their cars turn out sparse in quality. Instead of gaining mass-market appeal, I think they're losing it from the lack of quality cars. I mean, the 300 turned out a huge success for them. But the new Sebring, Aspen (new SUV thats a rebadged Durango), and other DC cars like the new Jeep SUV crossover (short on names right now), Dodge Nitro....or what ever...their cars are all coming up sub-par compared to Japanese/European and even some American counterparts. Jeep sales I don't think are doing too bad, but their new cars aren't great. Dodge's sales of both cars and trucks are being exceeded by Ford and GM, and Japanese manufacturers.
There are already enough loyal MB fans there who will continue to buy their cars. I don't think they ever needed Chrysler to help them. Chrysler probably needed MB more than MB needed Chrysler.